• 40 Citations
  • 2 h-Index

Research output per year

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Personal profile


Dr Jordon Lazell has held the role of Research Assistant at the Centre for Business in Society since September 2013 following the completion of a BA (hons) Geography and MSc by Research (Coventry University). His research interests lie in the area of food waste, specifically food consumption, waste and mitigation behaviours of consumers as well as food waste within retail supply chains. His research also spans the circular economy and sustainable tourism.

His PhD uncovered novel drivers shaping household food consumption and wastage behaviours by developing a theories of practice based framework of conditioning aspects. He has worked with retailers, waste reduction campaigns, businesses and universities in tackling the problem of food waste globally, with projects undertaken in South Africa and Indonesia. He has a history of delivering impact events and promoting academic research to the public. Jordon is a co-editor of the first Routledge Handbook of Food Waste and is also co-founder and administrator of the International Food Loss and Food Waste studies Group, a research platform for academics and practitioners operating in this area.

Jordon’s teaching experience includes the topics of the Sustainability and Sustainable Production and Consumption, Geographies of Food, and qualitative research methods. He co-delivers Nvivo training for the staff, PhD and DBA students in the faculty

Research Interests

- Consumer food waste behaviour

- Food consumption and food waste practices

- The circular economy

- Sustainable consumption

Vision Statement

My research concerns the food consumption and production practices of both consumers and businesses, paying particular attention to wasteful habits, routines, behaviours and strategies. The transgressive and boundary crossing nature of food means that our interactions as consumers are both embodied and embedded within factors of space, place, nature, culture, society and technology. My research is underlined by a need to move towards more sustainable arrangements between consumers and business and intends to understanding the wider social, economic and environment context of food in society to address waste through preventative interventions.

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Research Output

  • 40 Citations
  • 2 h-Index
  • 5 Article
  • 3 Chapter
  • 2 Commissioned report

Food waste 4.0: An Introduction to Contemporary Food Waste Studies

Reynolds, C., Soma, T., Spring, C. & Lazell, J., 28 Jan 2020, Routledge Handbook of Food Waste. Reynolds, C., Soma, T., Spring, C. & Lazell, J. (eds.). 1 ed. Routledge, p. (In-Press)

Research output: Chapter in Book/Report/Conference proceedingChapter

Fostering sustainability through technology-mediated interactions: Conviviality and reciprocity in the sharing economy

Carrigan, M., Magrizos, S., Lazell, J. & Kostopoulos, I., 20 Feb 2020, In : Information Technology & People. 33, 3, p. 919-943 25 p.

Research output: Contribution to journalArticle

Open Access
  • 1 Citation (Scopus)
    45 Downloads (Pure)

    Moving beyond the 'what' and 'how much' to the 'why': Researching food waste at the consumer level

    Moreno, L., Lazell, J., Mavrakis, V. & Li, B., 28 Jan 2020, Routledge Handbook of Food Waste. Reynolds, C., Soma, T., Spring, C. & Lazell, J. (eds.). 1st ed. Routledge

    Research output: Chapter in Book/Report/Conference proceedingChapter

    A Theories of Practice Perspective in Understanding Barriers to Sustainable Commuting: The Case of UAE

    Iyanna, S., Bosangit, C., Carrigan, M. & Lazell, J., Nov 2019, In : International Journal of Nonprofit and Voluntary Sector Marketing. 24, 4, e1668.

    Research output: Contribution to journalArticle

  • 3 Downloads (Pure)

    Over-Claiming the Circular Economy: The Missing Dimensions

    Lazell, J., Magrizos, S. & Carrigan, M., 1 Mar 2018, In : Social Business. 8, 1, p. 103-114 12 p.

    Research output: Contribution to journalArticle

    Open Access
  • 128 Downloads (Pure)


    3rd Indonesian Circular Economy Forum

    Jordon Lazell (Speaker)
    11 Aug 2019

    Activity: Participating in or organising an eventParticipation in conference

    Insights from a study of the food retail supply chain in Southern Africa

    Jordon Lazell (Speaker)
    3 Jun 2019

    Activity: Talk or presentationOral presentation

    Trying their best? The social context of food waste at consumer level

    Jordon Lazell (Speaker)
    31 Jan 2018

    Activity: Talk or presentationInvited talk

    Food Waste, Loss, Surplus, and Valorisation Innovation Forum

    Jordon Lazell (Participant)
    17 Jul 2018

    Activity: Participating in or organising an eventParticipation in workshop, seminar, course


    Nominated for Research Team Prize Award

    Rebecca Beech (Recipient), Jordon Lazell (Recipient), Solon Magrizos (Recipient), Natalie Dukes (Recipient), Carmela Bosangit (Recipient) & Marylyn Carrigan (Recipient), Apr 2017

    Prize: Prize (including medals and awards)

  • Press / Media

    Tourists find West produce too tempting to resist

    Jordon Lazell


    1 Media contribution

    Press/Media: Expert Comment