Dr. Harjit Sekhon has held marketing research and marketing roles in the UK financial services sector, and continues to take a keen interest in developments in financial services. After a decade of various University leadership positions, he joined CBiS in 2015 as a Reader. Harjit’s particular research areas of interest fall under the broad area of services management and/or marketing with an emphasis on topics such as long-term savings management planning amongst the most disadvantaged communities, trust, fairness and professionalism. Along with academics, Harjit works with high profile policy shapers.

Harjit has published more than 50 papers on the topic of services marketing/management. As well as conferences, these papers have appeared journals of international and national repute as Journal of Business Research, European Journal of Marketing, Journal of Marketing Management and Journal of Services Marketing. Besides receiving journal Literati awards for his works, there have been best paper prizes at conferences.  In addition to publishing academic papers he has served as an Associate Editor, and Editor for special issues of journals and is on the editorial boards of leading journals. 

Harjit also contributes to teaching in FBL’s Schools, through guest lectures, writing case study teaching materials, and by providing module support to help support a research enriched teaching agenda.

In addition to his research leadership role Harjit is the Doctorate in Business Administration’s (DBA) Strategic Director. In this key role he leads on increasing the DBA’s global footprint by creating strategic partnerships, with candidates from a range of countries. 

Area of Expertise:

An in-depth knowledge of long-term financial planning; at risk communities; and services management and/or marketing.

As a researcher I am motivated by research that connects academia with practice. The reason for joining CBiS was the opportunity to undertake research with a practical focus. My role within CBiS enables me to lead and cultivate a strong ‘service’ based research theme, but with an emphasis on financial services. My approach to research is largely quantitative so that broad conclusions can be drawn.