Photo of Gerry Urwin
  • Source: Scopus
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Personal profile


As both a practitioner and an academic, Gerry has over 30 years’ experience in business strategy, information systems management, consultancy, and project management.

He is currently researching and teaching at Coventry Business School. He has also contributed to postgraduate teaching at Henley Business School and was Visiting Professor at Victoria University in Melbourne.

Gerry is a member of the International Centre for Transformational Entrepreneurship, and current research interests include, business strategy and new business models, knowledge management and project management. Gerry has also been a member of the Coventry University Health, Design and Technology Institute, and the Centre for the International Business of Sport.

Research Interests

Gerry's current research activity centres in Strategic Management, with overlapping streams focusing on Innovative Business Models; Knowledge Management; and Micro Strategy in the Small Charity Sector. 

In recent years funded research projects have included two in the Health and Assisted Living Technology sector. Research interest focuses largely on strategy and leadership, and knowledge transfer in sport, particularly relating to major sporting events.

Gerry earlier took the lead role in establishing the Applied Research Group in Business Process Innovation. Funding of over £400,000 was won, including completing research projects for JISC, The Learning Skills Council and the UHCW NHS Trust. More recently Gerry worked with colleagues in the Health, Design, and Technology Institute (HDTI) as Work Package Leader for two major projects, the EU funded CIP DISCOVER project (€3,806,000), and the TSB funded COMODAL project (£750,000).

Education/Academic qualification

Business, Doctorate, Henley Management College

Sep 1996Sep 2002

Award Date: 5 May 2003

Business, MBA, Aston University


Award Date: 2 Jan 1989

External positions

Operations Mgr./ Managing Consultant, JBA International

1 Jan 198631 Jan 1991


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