• 0 Citations
  • 0 h-Index
20172019

Research output per year

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Fingerprint Dive into the research topics where Evie Hong is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

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Research Output

Entrepreneurial and SME Marketing

Hong, Y. & Yang, S., 2019, Contemporary Issues in Marketing. Gbadamos, A. (ed.). London: SAGE Publications, p. 208-230 22 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

Services and Relationship Marketing: Perspectives on Young Consumers

Hong, Y., Tran Nguyen, H. A. & Yang, S., 22 Nov 2017, Young Consumer Behaviour: : A Research Companion. Gbadamosi, A. (ed.). 1 ed. Routledge, 22 p.

Research output: Chapter in Book/Report/Conference proceedingChapter