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Chris Dunn

  • 0 Citations
  • 0 h-Index
20032003

Research output per year

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Personal profile

Biography

Chris is a Principal Lecturer in Marketing. He is responsible for Ethics Compliance, Overseas Moderation and Timetabling. He teaches Services Marketing and Strategic Marketing. He has presented papers at various international conferences and published in journals. Chris spent 12 years in a number of sales and marketing positions in the services sector. Chris has previously held roles as Post Graduate Courses Director for Marketing, Director of Foundation Degrees and Undergraduate Business Programme Manager at Coventry. He has extensive experience of degree programme design both at Coventry and other higher educational institutions. He has external examiner experience at other universities.

Research Interests

Marketing; Services Marketing; Strategic Marketing

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Research Output

Store design and its effect on customer profile, behaviour, duration of visit and turnover – a study of UK licensed betting offices

Doster, L. & Dunn, C. M., 2003, Communicating with Customers: Trends and Developments. Veloutsou, C. (ed.). Greece: Athens Institute for Education and Research

Research output: Chapter in Book/Report/Conference proceedingChapter

Activities

  • 9 Participation in conference

ATINER, 5th Annual International Conference on Business and Society in a Global Economy

Chris Dunn (Speaker)
19 Dec 201122 Dec 2011

Activity: Participating in or organising an eventParticipation in conference

BES Internal Conference

Chris Dunn (Speaker)
1 Jul 20102 Jul 2010

Activity: Participating in or organising an eventParticipation in conference

ATINER, 7th International Conference on Marketing

Chris Dunn (Speaker)
6 Jul 20099 Jul 2009

Activity: Participating in or organising an eventParticipation in conference

Academy of Marketing Annual conferences, Sport Marketing and Services Marketing SIGs

Chris Dunn (Reviewer)
1 Jan 20081 Jan 2010

Activity: Participating in or organising an eventParticipation in conference

ATINER, 3rd International Conference on Business, Economics, Management and Marketing

Chris Dunn (Speaker)
16 Jun 200518 Jun 2005

Activity: Participating in or organising an eventParticipation in conference