Description
PhD co-supervisor (Ali Hasaan): Foreign fans’ loyalty: Asian Market for European Football clubs.Period | Oct 2014 → Feb 2015 |
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Visiting | Estonian Business School |
Documents & Links
Related content
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Research output
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A conceptual framework to understand the creation of athlete brand and its implications
Research output: Contribution to journal › Article › peer-review
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Athlete brand construction: A perspective based on fans’ perceptions
Research output: Contribution to journal › Article › peer-review
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Understanding the implications of athlete brand among fans
Research output: Contribution to journal › Article › peer-review