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Consuming brand and fake globalization

  • Jongmi Kim (Speaker)

    Activity: Talk or presentation › Invited talk

    Description

    The talk was organised as a part of seminar series, Biography and Narrative Research Seminar Series at the LSE Gender Institute. The main theme of the talk was about how young women are consuming luxury brands in East Asian countries including China, Korea and Japan.
    Period10 May 2005
    Held atLondon School of Economics and Political Science, United Kingdom

    Keywords

    • globalisation
    • brand
    • luxury goods