40th EMAC Annual Conference 2011

  • Anvita Kumar (Speaker)

Activity: Participating in or organising an event › Participation in conference

Description

The Impact of Consumer Style of Information Processing on Brand Placement Recognition - The Mediating Effect of Character Likability
Period25 May 2011 → 27 May 2011
Event typeConference
LocationLjubljana, SloveniaShow on map