28th Annual Conference of The British Academy of Management

David Guttormsen (Speaker)

Activity: Participating in or organising an eventParticipation in conference

Description

Overcoming methodological boundaries and innovating in Person Environment (PE) fit research: using netnography to shed light on PE misfit
Period9 Sep 201411 Sep 2014
Event typeConference
Conference number28
LocationBelfast, United Kingdom